Chopard, the luxury Swiss watchmaker and jeweler, has released a new advertising campaign called “Love Cinema,” featuring Hollywood icon Julia Roberts. The campaign aims to celebrate the love of cinema and Chopard’s longstanding relationship with the film industry.
In the new photoshoot, Julia Roberts looks stunning in a beautiful blue gown with Chopard jewelry. She poses elegantly with a vintage film camera and is surrounded by classic movie posters. The photoshoot was shot by photographer Peter Lindbergh, who is known for his black and white portraits of celebrities.
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Chopard’s Love Cinema campaign has a deep connection with the film industry. The brand has been associated with the Cannes Film Festival for over 20 years and has created the Palme d’Or, the highest prize awarded at the festival. The Palme d’Or trophy is also adorned with Chopard diamonds.
Chopard’s love for cinema is also evident in the company’s commitment to sustainable luxury. In 2018, Chopard announced that all of its watches and jewelry would be made using ethical gold. The decision was driven by Chopard’s concern for the environment and the people involved in the mining of precious metals.
In addition to its ethical practices, Chopard has also been a long-time supporter of various charitable causes. The brand has partnered with organizations like the Happy Hearts Fund and the Elton John AIDS Foundation to raise funds for important social causes.
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Conclusion
Chopard’s Love Cinema campaign featuring Julia Roberts is a beautiful tribute to the brand’s deep connection with the film industry. The new photoshoot showcases Chopard’s luxurious jewelry and timepieces, while also highlighting the brand’s commitment to sustainable and ethical practices. Chopard’s long history of supporting charitable causes is also a testament to the company’s values and commitment to making a positive impact in the world.
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