Box office superstar is a new accomplishment for Taylor Swift to add to her impressive résumé. According to the movie theatre chain AMC, the pop singer’s concert movie, “Taylor Swift: The Eras Tour,” made roughly $96 million in its first weekend at the box office in the US and Canada. According to AMC, this makes it the highest-earning concert movie in the US for a first weekend.
AMC, which is also the movie’s distributor, anticipates “Eras” to play “to big audiences for weeks to come,” according to Elizabeth Frank, executive vice president of international programming and chief content officer of the firm.
Additionally, “Eras” generated nearly $32 million in foreign sales. In the UK, Mexico, Australia, Germany, and the Philippines, it ranked first in the box office. On November 3, “Eras” will be made available in Brazil, South Korea, Malaysia, Singapore, Taiwan, and Hong Kong.
The Eras tour, which began in the spring and will go for the most of next year, has been a cultural phenomenon that has boosted the nation’s economy.
Swift’s concerts increased hotel occupancy and transit use in the places where she played. Northern California’s tech hub Santa Clara briefly adopted the moniker “Swiftie Clara.” Swifties dancing in Seattle reportedly set up seismic activity with a magnitude of 2.3, according to one seismologist.
Because of the Ticketmaster fiasco or the high cost of tickets, “Eras” offers Swifties the ability to sing, dance, dress up, and trade homemade Eras bracelets with other Swifties. Sam Wrench, the director of the nearly three-hour film, spent three nights filming it at SoFi Stadium in Los Angeles this summer.
The movie, which is currently playing in 3,855 theatres in the US and Canada only, was released to higher than usual anticipation. The movie has already sold more than $100 million worth of advance tickets, according to AMC’s statement from earlier this month.